How to organize material for your essay
By now you should have all the material you need to write your essay, but it is a good idea to go back to the question to check that you have covered every key aspect of it before you begin to plan your essay and how to incorporate your research into it.
As you were carrying out your research, you will have been evaluating the issues and arguments involved. You should now think carefully about your approach to the essay question, the main theme or themes that are emerging, what arguments you will use, and the evidence you need to support them.
Outlining the essay
You will doubtless know that essays should have an introductory paragraph, a main section, and a conclusion. You now need to expand this basic format into a speciﬁc essay plan. Here is a suggested approach:
- Identify the main theme or themes of the essay and the key points that you want to make.
- Use these themes and points as headings in your plan and write brief notes as to what you want to include under each heading. These headings will help you plan out the paragraphs in the main body of the essay.
- Think about how your material relates to these points and organize your notes and other reference sources accordingly.
- You might ﬁnd it helpful to use colour coding or different folders to categorize your notes, and relate these to the headings and points in your essay plan.
- Once you have drafted an outline or plan, check it again to conﬁrm that you have covered the key points raised by the question, then critically reassess the order in which you have developed your arguments.
Remember that the most effective essays are those which enable the reader to trace your reasoning through structured arguments to the conclusion:
- The introduction should set out your approach to the question and the key points that you will be considering.
- The main section should present your arguments and evidence in a rational order.
- The conclusion should follow logically from the main section.
Read more about essay preparation in:
How to plan time for essay writing
How to understand the essay question
How to do research for an essay
Back toWriting essays.
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Analysis McDonald’s Franchise in Viet Nam Essay examples
1669 WordsOct 28th, 20137 Pages
Individual Assignment Analysis McDonald’s Franchise in Viet Nam
Name: Le Quang Hieu
ID student: BA60114
Lecturer: Nguyen Quoc Cuong
Subject: Entrepreneurial Small Business
Table of contents
I. McDonald’s background
2. Mission and Vision
3. Business objective
II. SWOT analysis
III. Advantage and disadvantage of MacDonald franchise
IV. Investment decision
I. Background of MacDonald
McDonalds’s is a business corporation system of fast food restaurants with approximately 31,000 restaurants in 119 countries to serve 43 million passengers a day under its own brand. The McDonalds’s restaurant concept was…show more content…
Consequently, a number of customers who care about their health stop eating at McDonald’s restaurants. It makes revenue of company decrease.
Price quiet high: Compare with other traditional fast food in Viet Nam, the McDonald’s product’s price quiet high, it’s not suitable with almost personal’s income in Viet Nam.
Growth of the fast food industry: Fast food market in Viet Nam is a potential market. Demand of people is in big cities are increase. In recent years, growth rate of fast food market continue to increase.
Diverse tastes and needs of customers: Customer’s tastes now become more diverse. As a result, they require new format of service in order to satisfy them.
Changing customer habits and new customer groups: Nowadays, Vietnamese are more adapt with tastes of West. Almost people are trending use fast food by conveniently, especially majority young people in Viet Nam.
High competitive with other brand: McDonald’s will be high competitive with other big brand stay in Viet Nam in long time such as; KFC, Lotteria, Jollibee, Pizza Hurt, Buger King, etc.
Differences culture: Differences culture also a threat with McDonald’s when come to Viet Nam.
Trend towards healthy eating: Due to government and various organizations attempts to fight obesity, people are becoming more conscious of eating healthy food